This policy explains what information the Direhollow mobile game ("the app," "we") collects and how it is used. The website at direhollow.com itself does not set tracking cookies or collect personal information from visitors.
Information we collect
Direhollow is designed to be played without creating an account or providing personal information. We do not ask for your name, email, or contacts.
- Gameplay & usage analytics. To understand whether people enjoy and return to the game, the app records events such as sessions, run length, and which features are used. This data is not used to identify you personally.
- Device & diagnostic data. Standard technical information (device model, operating-system version, app version, crash and error reports, and performance data such as app responsiveness) may be collected to fix bugs and improve stability.
- A device identifier. Our analytics and crash-reporting providers assign a random identifier to each app installation so that repeat sessions and crashes from the same install can be recognised. It is generated by the app, is not your name or account, and is not tied to your identity. It is not an advertising identifier and is not used for advertising. Deleting and reinstalling the app creates a new one.
- Approximate location. Because analytics and crash reports are sent over the internet, our providers infer an approximate location (typically country or region) from the network address the request came from. The app never asks for or uses your device's location — it requests no location permission and has no access to GPS. We use this only to understand roughly where players are.
- Advertising (future). A free version of the app may show ads. When that launches, an advertising provider (e.g., Google AdMob) may collect a device advertising identifier to deliver and measure ads. A one-time in-app purchase will remove ads. This section will be updated before any ads ship.
How we use it
- To operate, maintain, and improve the game.
- To measure retention and engagement so we can prioritize what to build next.
- To diagnose crashes, performance problems, and other technical faults.
- To serve and measure advertising, if and when ads are introduced.
We do not sell your personal information.
Third-party services
The app may use third-party services that process data on our behalf, including Google Analytics (anonymous usage and gameplay analytics) and Sentry (crash and error reporting). If and when a free, ad-supported version launches, Google AdMob will be used to serve and measure ads. Each provider processes data under its own privacy policy.
Data retention & security
Analytics and diagnostic data is transmitted over encrypted connections (HTTPS) and retained only as long as needed for the purposes above. Because the game has no user accounts and never collects your name, email, or contacts, none of this data is linked to your identity — the per-installation identifier described above lets us group events from the same install, but it identifies an app installation, not a person.
Children's privacy
Direhollow is not directed to children under 13, and we do not knowingly collect personal information from children. If you believe a child has provided personal information, contact us and we will remove it.
Your choices
You can limit ad tracking through your device settings ("Limit Ad Tracking" on iOS, "Opt out of Ads Personalization" on Android). Removing ads via the in-app purchase also stops ad-related data collection by the advertising provider.
You may also email privacy@direhollow.com with questions about, or a request to delete, data associated with your device, subject to applicable law (including the GDPR and CCPA where they apply).
Changes to this policy
We may update this policy as the app evolves. Material changes will be reflected by the "Last updated" date above.
Contact
Questions about this policy? Email privacy@direhollow.com.
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